THE PROJECT

The Peking to Paris 2025 publication is a 400-page hardback book documenting one of the world's most iconic endurance rallies, following 54 teams as they travelled 14,500 kilometres across continents over 37 days in vintage and classic cars. With access to thousands of high-quality photographs, the project focused on creating a visually rich editorial experience, balancing striking imagery with detailed day-to-day rally logs. Through thoughtful layout design, typography, and pacing, the publication captures both the scale of the adventure and the character of the competitors, celebrating the history, endurance, and spectacle of the event.

THE BRIEF